Marketing Management and Advertising

Diploma

Diploma in Marketing Management and Advertising
  • ABE Level 5 - Business Management and Human Resources
  • Awarded by ABE UK
Overview
 Marketing provides interesting and varied career opportunities with roles that can be very creative or highly analytical, which direct you to the highest level of an organization.
Entry Requirement
 Working experience for 7 years at managerial level (with A/L ) or ABE level 4 or any recognized one-year diploma
Course Structure
  • Innovation and business performance
  • Effective financial management
  • Innovation and business economics and markets
  • Managing organization and people
  • Integrated marketing communication
  • Buyer and consumer behavior
Duration 6 Months
Programme Advantages
  • Cost effective professional qualification awarded by ABE UK
  • Easy pathway for a UK degree

Certificate

Certificate in Marketing Management and Advertising
  • Awarded by London College of Higher Education
Overview
 Marketing management role is a key aspect of successful business adventure. It can be very creative or highly analytical.
Entry Requirement
  • School leavers
  • Job seekers
Course Structure
  • Role of marketing management
  • Marketing environment & marketing information system
  • Introduction to buyer behavior, segmentation, targeting and positioning for competitive advantage
  • Pricing strategies
  • Marketing communication
  • Advertising strategies
  • New trends in Marketing & Advertising
Duration 3 Months
Programme Advantages
  • Recognized qualification
  • Quick job placement in Sri Lanka
  • Easy pathway for Diploma programmes